CHANNEL GUIDE
Industry Verticals
Automotive
High-Tech/Electronics
Retail
CPG
Food & Beverage
Pharmaceutical/Bio-Tech
Industrial Manufacturing
Chemicals & Energy
Aerospace & Defense
Service Industries
Apparel

Logistics/Transportation
All Logistics
Global Logistics
Third-Party Logistics
Global Fulfillment & Distribution
Global Trade Management
Inventory Planning/Optimization
Transportation & Distribution
Warehouse Logistics
Reverse Logistics
LTL/Truckload Services
Air Cargo
Ocean Transportation
Rail & Intermodal
Service Parts Management
Facility Location Planning
Value-Added Services

Technology Solutions
All Technology
Asset Management
Business Intelligence & Analytics
Business Process Management
Collaboration & Integration
Customer Relationship Mgmt
EDI Communication (XML/EDI)
ERP & Enterprise Systems
Event Management
Forecasting & Demand Planning
Order Fulfillment & P.O. Mgmt
Product Lifecycle Management
RFID & Wireless
Sales & Operations Planning
Sourcing & Procurement Solutions
Supplier Relationship Mgmt
Supply Chain Analysis & Consulting
SC Finance & Revenue Mgmt
SC Planning & Optimization
Supply Chain Visibility
Transportation Management
Warehouse Management
Manufacturing Planning & Execution Systems
SaaS & On-Demand Systems
Software Architecture & SOA

Research & Analysis
Aberdeen Group
AMR Research
APQC
Marsh

World Regions
The United States
Asia Pacific
Europe
Middle East/Africa
Latin America
China
Canada

General SCM
Global Supply Chain Mgmt
HR & Labor Management
Environmental
Network Planning
Quality & Metrics
SC Security & Risk Mgmt
Legal, Gov't, & Regulatory Issues
Business Strategy Alignment

Software Architecture & SOA


Business Benefits from Master Data Management Investments, Even Those with No MDM Plans

From Aberdeen | May 14, 2008

Companies are improving customer care and corporate bottom lines, and completing business-critical data migration projects faster and more economically, with master data management (MDM)--the creation and management of "one version of the truth." This is true even among business that claim to have no MDM investment plans, according to research reported in "Winning Master Data Management (MDM) Strategies for 2008-2009," newly published by Aberdeen.

"Among 'Best-in-Class' companies identified by Aberdeen Group research, 94% improved on-time data migration project completion, while 88% improved on-budget completion. Among Best-in-Class companies focused on customer data quality, 94% reported improvement in data integrity, 95% improved data usability, and 88% decreased the time required to make data ready for business use. These benefits result directly from investments by these companies in a variety of MDM-related solutions, woven together with business-centric polices and processes," said Michael Dortch, Senior Analyst at Aberdeen Group.

Enterprises succeeding with MDM initiatives combine well-selected technologies with policies and strategies that focus on cross-functional consensus, data accountability and stewardship, well-documented IT roles and responsibilities, and business-centric metrics.

All Best-in-Class companies focused on customer data quality surveyed by Aberdeen Group (100%) invest in data collection, cleansing, and analysis tools, while 98% invest in data process management. Eighty-three percent (83%) employ MDM strategies that assign data quality and accountability to a data steward or manager. And 89% employ customer-related and operational key performance indicators (KPIs), while 84% use revenue-related metrics, Aberdeen research found.

Curiously, additional Aberdeen research indicates that companies claiming to have no MDM plans in place are making many of the same investments in policies, processes and solutions as companies pursuing MDM. However, those companies pursuing MDM initiatives appear to be devoting more effort to effective supporting processes.

In addition to such findings, Aberdeen Group's "Winning Master Data Management (MDM) Strategies for 2008" also features Maturity Class Frameworks to help companies determine their "MDM-readiness," and discusses the impacts of MDM and related initiatives on business and IT infrastructures and organizations.
http://www.aberdeen.com



> more Software Architecture & SOA articles