E-commerce sales in B2C soared to new heights in 2012. According to eMarketer.com, e-commerce sales topped $1tr for the first time. The B2C sales grew from 21.1 percent last year to $1tr. This year, sales are expected to grow from 18.3 percent to $1.2tr worldwide. According to eMarketer, it is estimated that Asia-Pacific has surpassed North America to become the No. 1 market for B2C e-commerce sales.

According to Manish Chowdhary, founder and CEO of multichannel ecommerce company GoECart, the obvious reason e-commerce sales have soared to new heights is convenience.

“Nobody wants to stand in line. It’s much more convenient that you can get transactions quicker online than offline,” said Chowdhary. “It’s a matter of efficiency and [the] online channel provides unparalleled efficiency many times more efficient than any offline shopping.”

Chowdhary said people used to shop offline for the social aspect attached to shopping offline, whether it’s going to the mall with a friend or family member it was an experience.

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