Executive Briefings

Drivers of Logistics Value

The marketplace is driving logistics providers to go beyond execution and become more strategic in their engagements with customers, says Herb Shear, CEO of Genco ATC. Shear describes how this trend is impacting logistics service offerings and how, in particular, Genco ATC's Product Lifecycle Logistics approach responds to changing customer demands. [Run Time (Min.): 5:40]

The marketplace is driving logistics providers to go beyond execution and become more strategic in their engagements with customers, says Herb Shear, CEO of Genco ATC. Shear describes how this trend is impacting logistics service offerings and how, in particular, Genco ATC's Product Lifecycle Logistics approach responds to changing customer demands. [Run Time (Min.): 5:40]