Executive Briefings

How Redbox Manages a Supply Chain with All New Products and Zero Replenishment
How Redbox Manages a Supply Chain with All New Products and Zero Replenishment

Redbox has an unusual supply chain, with 10 new product introductions a week and no replenishments. An algorithm effectively allocates new DVD's among 43,000 kiosks, but this allocation is quickly skewed when customers use different kiosks to rent and return. Matt James, vice president, explains how the company solved this problem. [Run Time (Min.): 9:42]

Redbox has an unusual supply chain, with 10 new product introductions a week and no replenishments. An algorithm effectively allocates new DVD's among 43,000 kiosks, but this allocation is quickly skewed when customers use different kiosks to rent and return. Matt James, vice president, explains how the company solved this problem. [Run Time (Min.): 9:42]

How Redbox Manages a Supply Chain with All New Products and Zero Replenishment