Executive Briefings

Internet of Things Is Latest Buzzword - But What Does It Mean When You Use It

When the term "cloud" came into popularity about a decade ago, it was so vague, encompassing so many different types of services. We prefer somewhat more precise terms, such as Software-as-a-Service. However, the term cloud took on a life of its own and everyone and their brother wanted to be known as a cloud solution provider (thus stretching the definition even further).

When so many companies jump on the latest buzzword bandwagon and try to position themselves, it often muddies the waters on just what is "cloud" or "big data" or the "Internet of Things." What might have started out as an important innovation or idea is diluted and loses it value. We see a similar phenomenon with the immense and growing popularity of the term "Internet of Things."

If the product or service you offer utilizes or supports IoT, the question then arises "Should I use the term 'Internet of Things' in describing what my company does?" For IoT, it is important to distinguish whether you provide A) IoT-enabled product/service/application for end-users or B) an IoT platform for developers.

Read Full Article

When so many companies jump on the latest buzzword bandwagon and try to position themselves, it often muddies the waters on just what is "cloud" or "big data" or the "Internet of Things." What might have started out as an important innovation or idea is diluted and loses it value. We see a similar phenomenon with the immense and growing popularity of the term "Internet of Things."

If the product or service you offer utilizes or supports IoT, the question then arises "Should I use the term 'Internet of Things' in describing what my company does?" For IoT, it is important to distinguish whether you provide A) IoT-enabled product/service/application for end-users or B) an IoT platform for developers.

Read Full Article