Executive Briefings

Li Tong Teams With Microsoft on Trade-In Platform in Hong Kong

Li Tong Group is partnering with Microsoft Hong Kong to offer consumers a means of trading in mobile phones, laptops, game consoles and tablets for coupons that can be applied toward purchases of all products available at Microsoft's online store.

Li Tong Teams With Microsoft on Trade-In Platform in Hong Kong

According to the two companies, the program is Hong Kong's first all-online trade-in service for electronics products. The process begins when the consumer registers the product to be traded in. It is then picked up by a courier and delivered to a facility where its condition is tested. Based on that testing, Li Tong staff activates the coupon on the program's system, which is e-mailed to the consumer for use toward any purchase at Microsoft's online store. Li Tong Group provides reverse supply-chain management services to original equipment manufacturers, companies, government and consumers for the reuse, remanufacture and recovery of high-tech products and components, including mobile devices, smart devices, big-data networks and telecommunications equipment. Li Tong currently maintains a global network of 21 wholly owned facilities, serving more than 100 customers.

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According to the two companies, the program is Hong Kong's first all-online trade-in service for electronics products. The process begins when the consumer registers the product to be traded in. It is then picked up by a courier and delivered to a facility where its condition is tested. Based on that testing, Li Tong staff activates the coupon on the program's system, which is e-mailed to the consumer for use toward any purchase at Microsoft's online store. Li Tong Group provides reverse supply-chain management services to original equipment manufacturers, companies, government and consumers for the reuse, remanufacture and recovery of high-tech products and components, including mobile devices, smart devices, big-data networks and telecommunications equipment. Li Tong currently maintains a global network of 21 wholly owned facilities, serving more than 100 customers.

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Li Tong Teams With Microsoft on Trade-In Platform in Hong Kong