Executive Briefings

New Media Transforms Consumer Entertainment

Yes, consumers are watching movies and TV shows on a variety of devices today. But most still prefer the experience of a physical DVD or traditional television as their preferred method of viewing, says John Barrett, director of research with Parks Associates. [Run Time (Min:) 9:34]

Yes, consumers are watching movies and TV shows on a variety of devices today. But most still prefer the experience of a physical DVD or traditional television as their preferred method of viewing, says John Barrett, director of research with Parks Associates. [Run Time (Min:) 9:34]