Executive Briefings

RFID Technology Enables Bars to keep Better Tabs on Booze

Several Miami-based restaurants and bars are employing a radio frequency identification solution that identifies and weighs liquor bottles, and then transmits that information to a server where it can be linked to point-of-sale (POS) data. In this way, management can know how much of each type of liquor is being poured, how customers are then being charged at the register, and when any discrepancies might occur, such as an over- or under-pour, a missing bottle or unbilled pours.

The company providing the solution, BarMaxx, is a spin-off of Maxx Technologies, which is partly owned by Suxessbar Systems, an Austrian provider of RFID-based bar solutions. Several U.S. companies were already utilizing Suxessbar Systems' by Coupon Companion Plugin">RFID technology during the past three years, and BarMaxx was launched in October 2012 to provide American bars and restaurants with a full system designed to go one step further than Suxessbar Systems' prior offerings. The BarMaxx version provides RFID tracking not only within a bar setting, but also within a storage room. What's more, says John Zevgolis, BarMaxx's CEO, the solution has cameras integrated into it, enabling users to view video footage of what was occurring at the time of an exception report"”such as a bottle's unaccounted-for removal from the storeroom.

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The company providing the solution, BarMaxx, is a spin-off of Maxx Technologies, which is partly owned by Suxessbar Systems, an Austrian provider of RFID-based bar solutions. Several U.S. companies were already utilizing Suxessbar Systems' by Coupon Companion Plugin">RFID technology during the past three years, and BarMaxx was launched in October 2012 to provide American bars and restaurants with a full system designed to go one step further than Suxessbar Systems' prior offerings. The BarMaxx version provides RFID tracking not only within a bar setting, but also within a storage room. What's more, says John Zevgolis, BarMaxx's CEO, the solution has cameras integrated into it, enabling users to view video footage of what was occurring at the time of an exception report"”such as a bottle's unaccounted-for removal from the storeroom.

Read Full Article