The severity of the global recession is creating extraordinary uncertainty among business executives across all industries and geographies. One objective, however, is certain for all: the need to squeeze more cash out of operations. The cash conversion efficiency (CCE) measure is receiving more attention today than ever, as executive agendas are focused on increasing cash flows as well as cost and expense reductions across the enterprise. Read more to see how CFOs can play an important leadership role in reducing costs in the supply chain.

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