Growth today is dynamic across wholesale, retail and e-commerce channels. Orders generally are much smaller and more frequent. Companies that succeed commit to spending on buildings, equipment and labor for distribution centers based on how to best fulfill orders for the most-demanded products. Which SKUs are carried and where they’re slotted must continually evolve — but only after understanding the SKU’s financial impact on the company. Thorough SKU profiling enables DC managers and their senior operations or supply chain management to make decisions based on the business case for each product and part.

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