Much has been written about artificial intelligence (AI) software and robotics in the warehouse from a technology and functionality perspective. Far less has been written about the broad question of who “owns” this type of “smart fulfillment” in an organization. 

In the context of AI software and the robotics it managesin the warehouse, everyone involved in the fulfillment operation ¾ regardless of job title ¾ claims ownership in one capacity or another. It resides at three levels: senior management, operations, and labor.

What are the characteristics of these three levels of ownership? And how do they fit into the larger picture of scaling up e-commerce business and improving its performance and profitability.

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