Executive Briefings

How Sears Holding Company Optimized Online Fulfillment

Sears Holding Company needed to improve service to online shoppers, to stay competitive with both traditional and e-commerce rivals. Chief supply chain officer Bill Hutchinson and vice president Jeff Starecheski tell how it was done. A finalist in the SupplyChainBrain/CSCMP Supply Chain Innovation Award for 2014. [Run Time (Min.): 11:43]

Sears Holding Company needed to improve service to online shoppers, to stay competitive with both traditional and e-commerce rivals. Chief supply chain officer Bill Hutchinson and vice president Jeff Starecheski tell how it was done. A finalist in the SupplyChainBrain/CSCMP Supply Chain Innovation Award for 2014. [Run Time (Min.): 11:43]