VeriShip, a shipping expense optimization platform, announced a merger with Sifted, a provider of a data science-driven predictive logistics platform. The merger joins the two companies to create a cloud-based analytics engine for logistics.

VeriShip and Sifted bring together a large independent shipping expense database to create a cloud native, automated simulation and optimization platform. The new platform reduces transportation expenses for shippers while optimizing for delivery times and customer experience. VeriShip and Sifted’s clients range from small and medium business, such as Simple Tire and Chicago Music Exchange to enterprise-level organizations like Shutterfly, Boston Scientific, and Kendra Scott. The companies will merge capabilities under the Sifted brand, and all clients will migrate to the new platform and will gain immediate access to 360-degree analytics of their data.

“For most businesses today, especially those in e-commerce, it is impossible to make data-driven decisions. Shippers are constantly blindsided by carrier changes, and they’re expected to fulfill shipments on time, implement new systems, manage inventory problems, and improve efficiencies, all while keeping costs in check. Now, with the combined power of VeriShip’s data set and Sifted’s predictive modeling capabilities, our platform will prescribe actions and prevent unnecessary spending before it ever happens,” said Shawn McCarrick, CEO of VeriShip.

Shawn McCarrick will lead the company as CEO. Sifted’s three co-founders, Adam Moulding, Mark Chamberlain and Caleb Nelson, will serve as Chief Operating Officer, Chief Technology Officer and Chief Revenue Officer, respectively. VeriShip’s George Meier will jointly lead sales as Chief Business Development Officer alongside Nelson.  All other existing business leaders in both organizations remain and will continue serving in critical roles.

About VeriShip

VeriShip is the nation’s largest spend management and payments platform that tracks and analyzes shipping data to reduce costs for small and midsize businesses shipping packages throughout the U.S. Its platform gives clients control and clarity into their shipping data with a single source of visibility into transportation spend. Since 2005, VeriShip has helped over 5,000 businesses optimize shipping expenses on nearly 1.5 billion packages.

About Sifted

Sifted is the number one choice of enterprise-grade shippers in the nation to solve complex logistics data issues. Sifted simplifies complicated data to provide actionable insights that empower shippers to continually reduce both costs and shipping time. Since 2017, large-volume shippers have leveraged Sifted’s self-service predictive technology to reduce shipping costs through operational efficiency and contractual improvements.