Global Trade, Tariffs, and Cross-Border Agility

Thursday, December 17, 2026 at 4:00 PM EST

Webinar Description

In this episode of Let's Wine About Supply Chain, host Bart A. De Muynck uncorks the realities of modern global commerce alongside Doug Cantriel, Head of Transportation North America at Ford Motor Company.

As global logistics navigates "The Great Reconfiguration," automotive and industrial supply chains are on the front lines of sudden "tariff tornadoes," shifting international trade policies, and escalating cross-border regulatory compliance. Traditional, deterministic supply chain models that depend on static lead times and predictable customs clearance are cracking under policy volatility.

Grab your favorite vintage and tune in for an insightful, unvarnished look at keeping North America's freight moving when global trade rules shift overnight.

Pour a glass and join Bart and Doug as they discuss:

The Operational Cost of Disruption: How unhedged trade barriers, shifting tariffs, and regional border friction create a 15% to 20% margin penalty on Cost of Goods Sold if organizations cannot pivot manufacturing and freight flows dynamically.
Networked Intelligence at OEM Scale: Why automotive leaders must bridge Tier-1 to Tier-N supplier visibility to remain fully compliant with origin documentation, international trade pacts, and rapid sourcing shifts.
Transitioning from Scribe to Steward: How Ford and leading global shippers are replacing manual paperwork with automated data normalization and exception workflows, empowering transportation teams to govern strategic trade-offs instead of chasing customs paperwork.
Trade Compliance Meets Decision Velocity: The technology architecture and partner networks required to keep freight flowing across borders without assembly-line shutdowns or warehouse dwell fees.

Featured Wine:

Featured pour: 2022 Ridge Geyserville, a Sonoma County old-vine Zinfandel field blend. Its mix of complementary grapes reflects the resilience and adaptability needed in today's cross-border supply chains.