Marketing Trends in Transportation with Brian Everett | SupplyChainBrain

Marketing Trends in Transportation with Brian Everett

, Senior Partner, MindShare Strategies

August 28, 2012

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Companies have learned that effective marketing communications is a competitive differentiator, says Brian Everett, senior partner, MindShare Strategies. But you must get top management on board first. [Run Time (Min.): 7:45]

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