Consumer Shopping Habits Shape e-Retail Experience - And Then Some | SupplyChainBrain

Consumer Shopping Habits Shape e-Retail Experience - And Then Some

Jim Tompkins, President and CEO, Tompkins International

April 18, 2012

The goal is not to be the best multichannel, but to be the best in each channel.

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Photo: iStock/Anastasiia Yanishevska

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