Leveraging Postponements for Profit | SupplyChainBrain

Leveraging Postponements for Profit

William T. Walker

, Dir. of Supply Chain Mgmt., StarTrak Information Technologies

December 12, 2011

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StarTrak Information Technologies provides monitoring equipment for containers and trailers. William T. Walker, director of supply management, explains that this business has a long sales cycle, but customers want quick delivery once a contract is signed. To meet this challenge StarTrak uses postponement strategies. Walker gives the details and explains how StarTrak's supply chain has benefited. [Run Time (Min.): 7:44]

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