Mark Zeni, director of fulfillment with First Solar, talks about the challenges his company faces in gaining full visibility of supply and demand, and in dealing with increasing supply-chain volatility. [Run Time (Min.): 10:04]
First Solar: Balancing Cost and Customer Service
Featured Product
Case Studies








.jpg?ar=3%3A2&auto=format%2Ccompress&fit=crop&h=167&q=70&w=250)


![Cover [e Book]](https://img.supplychainbrain.com/files/base/keller/all/image/2026/10/scb.Cover-[E-book].jpg?ar=3%3A2&auto=format%2Ccompress&bg=fff&fill-color=fff&fit=fill&h=167&q=70&w=250)






