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Videos: Page 12
Does Marketing Matter in Supply Chain?
Marketing has long been overlooked in the supply chain and logistics industry, often misunderstood, undervalued, or treated as an afterthought rather than a growth driver. Many operations leaders focus heavily on execution and efficiency, assuming strong service alone will fuel growth.
AI + Human Strategy: The Supply Chain Marketing Fix
Struggling to hit numbers with a maxed-out team? This episode shows how smart AI + human strategy can fix one real marketing headache, boost results, and free your week.
From Booth to Breakthrough: How Supply Chain Exhibitors Win in 2026
What 5,000 exhibit evaluations reveal about who wins on the show floor—and who gets ignored.
Watch: Adaptability: The New Supply Chain Imperative
Volatility is here to stay, and businesses must respond by acquiring systems needed to ensure complete adaptability. AI can help, says Fab Brasca, senior VP market strategy with Kinaxis.
Watch: Driving the Autonomous Supply Chain: Are We There Yet?
The latest artificial intelligence technology is paving the way for "autonomous" supply chains, says EJ Tavella, executive vice president of integrated business applications with Anaplan.
Watch: Alternative Delivery Networks and What Defines Them
Such networks can move parcels by air quickly and at more moderate prices, says Jeffrey Elder, head of product for Deliver Direct, a Delta Airlines service.
Watch: Who Will Be the ‘Planner of the Future’?
Daniel Stidsen, senior director, solutions consulting with e2open, discusses the changing role, responsibilities and focus of supply chain planners.
Watch: Achieving End-to-End Planning at Ping: A Case Study
Ping, the maker of customized golf clubs and equipment, set out to unify its supply chain planning function and achieve end-to-end visibility with the help of John Galt Solutions.
Watch: Building Scenario-Planning Capability: What Goes Wrong?
Tessa Mahon, director analyst at Gartner, explains why companies struggle to build scenario-planning capability.
Watch: Ball of Confusion? Figuring Out AI in Supply Chain Planning
When it comes to applying AI to supply chain planning, “there’s a lot of excitement, and a lot of hype, too,” says John Lash, group VP strategy with e2open.
Watch: Navigating the Changing Trade Enforcement Landscape
Scott Maberry, partner in the International Trade & Supply Chain team at Sheppard Mullin, discusses how importers and exporters can cope with uncertainty caused by constantly shifting trade policies.
Watch: TADA’s New Suite of Self-Service Microapps Solve Real-World Supply Chain Problems
Harsh Koppula, president and founder of TADA, unveils the company's new set of "micro-applications" that help managers make daily decisions in response to disruptions in their supply chains.
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