Byblos, a book retailer in Portugal, has deployed RFID technology in its new 4,500-square-meter store in Lisbon, Byblos Amoreiras, to track over 350,000 books, games and videos. The bookstore has set up 40 RFID-enabled kiosks where customers learn about books and print out their sales-floor location, along with 14 RFID point-of-sale reading stations. It also incorporates RFID security gates that sound an alarm if a tagged product is taken out of the store without being purchased. All the articles are marked with tags that provide the consumer information about the product and at the same time track the articles as well being able to carry out the inventory in a simple way. When a customer selects a book, he can take it to a kiosk equipped with an RFID reader. The kiosk's reader captures its number and a computer screen displays details about the book such as cost, title and author, as well as other titles that might be of interest etc. At the point of sale the customer places a stack of items on the counter, and an RFID reader captures their item tag ID numbers, displaying them on a screen for the customer as well as the store clerk, who then rings up the sale.
Source: Manufacturing & Logistics IT, http://www.logisticsit.com
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