Loadsmart, a digital freight technology company, has announced the launch of a new mode optimization capability to offer multiple instantly bookable rates for a single full truckload shipment.

“While most shippers are aware there is a more efficient and environmentally responsible way to move freight, they have not had the analytics to easily source alternative modes, until now,” said Felipe Capella, president and co-founder at Loadsmart. “We’re creating a destination where shippers, enabled by real-time data insights, are matched with multiple modes to truly optimize their objectives, whether it be cost, efficiency or sustainability.”

Additionally, Loadsmart’s true mode optimization feature is able to identify which shipments are best suited for rail and which rail routes are flexible enough to allow shipments to reach the final destination. Rather than having to seek multiple quotes for FTL and rail options, Loadsmart utilizes data and analytics to instantly compare options with no additional rate discovery. Loadsmart specialists are available to help customers determine and select the appropriate mode, depending on the value placed on environmental impact and cost.

“With mode optimization, shippers will receive an Environmental CO2 Savings Report allowing them to measure and achieve their sustainability goals,” said Capella. “Booking through Loadsmart allows shippers to move loads based on the lowest environmental impact, either by moving them over rail or sharing a less-than or partial truckload to reduce empty miles, and continuously improve outcomes.” 

Shippers can book dry van, reefer, flatbed FTL, LTL and drayage shipments on , or via the company’s integration platform, which companies can work directly with Loadsmart’s account management team to implement.

About Loadsmart

Transforming the future of freight, Loadsmart leverages artificial intelligence, machine learning and strategic partnerships to automate how freight is priced, booked and shipped.