wireless technology - Page 1 | SupplyChainBrain

Users Increasingly Find Mobile Apps Benefit the Supply Chain

January 5, 2015

There's an app for that. That's long been the joke amongst smartphone toting consumers. More and more, the same can be said for supply chain management and logistics tasks.

Millennials Found to Be Confident in Use, Security of Mobile Payment Technology

November 4, 2014

GfK

Research reveals vast age differences in U.S. consumers' attitudes toward mobile payments, with Generations Y and Z - often referred to as Millennials - twice as likely to view them as faster, easier or more efficient than other types of transactions. These younger consumers also show more confidence in the security of mobile payments - although Generations Y and X are actually more concerned than Baby Boomers about the possibility of a personal information breach via mobile payments.

Most Shoppers, Especially Millennials, Reported Willing to Give Out Personal Data to Receive Retailer Rewards

November 4, 2014

FierceRetailIT

A majority of U.S. shoppers, 60 percent, said they would be comfortable giving out personal information, anonymously, to their favorite stores in exchange for benefits and rewards. Another 56 percent would give out the same information to a product brand and 46 percent to a product app, according to a recent survey from Wearables.com and The Center for Generational Kinetics.

Distributed Intelligence in the Internet of Things

October 30, 2014

ChainLink Research

The Internet of Things has intelligence distributed throughout many integrated layers. Algorithms and analytics are needed to make sense of the raw data. Often this intelligence needs to reside on the edge of the network close to the source of the data near the "things" comprising the IoT.

Smartphones Need to Interact Better if Retailers Are to Fully Benefit from Beacon Technology

October 30, 2014

Apparel

In September, Macy's announced plans to roll out the largest beacon initiative in the retail industry with its partner, shopkick, a shopping app that awards users points for entering participating stores. The company is joining a host of retailers that have already made strides toward beacon technology, including Lord & Taylor and Hudson Bay.

The Future of Wearable Technology Is Now, Report Says

October 24, 2014

PwC

Twenty percent of American adults already own a wearable device and the adoption rate - on par with tablets in 2012 - is quickly expected to rise, according to PwC's Consumer Intelligence Series-The Wearable Future report, an extensive U.S. research project that surveyed 1,000 consumers, wearable technology influencers and business executives, as well as monitored social media chatter, to explore the technology's impact on society and business.