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Home » IT Has a Lot on Its Plate This Year, But IT Managers Don't Have Significantly Bigger Budgets

IT Has a Lot on Its Plate This Year, But IT Managers Don't Have Significantly Bigger Budgets

January 27, 2012
CRM Daily

The IT side will be charged with doing more with less in 2012. That's because budgets are largely flat, increasing a mere half percent overall - and actually declining in North America and Europe. So says a global survey of CIOs by Gartner. The bright spot, though, is business intelligence, or BI.

Mark McDonald, group vice president for Gartner Executive Programs and a Gartner Fellow, says that just because technology's role in the enterprise is increasing does not mean that the role of the IT organization is increasing.

"CIOs concentrating on IT as a force of operational automation, integration and control are losing ground to executives who see technology as a business amplifier and source of innovation," McDonald said. "Effective leaders use technology, which includes IT, to strengthen the customer experience and eliminate costly internal distortions. They are using technology to 'amplify' the enterprise."

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KEYWORDS Business Strategy Alignment Global Supply Chain Management Retail Technology
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