ASG, a portfolio company of Alpine Investors that buys and builds vertical SaaS companies, has announced that it has acquired Trucker Tools, a digital freight management platform that provides capacity management, predictive freight matching, automated booking, real-time GPS-based visibility and digital workflow solutions for the transportation industry.

“ASG has a proven track record of helping SaaS companies grow and build out reliable, resilient software services delivering enduring value and competitive advantage,” said Prasad Gollapalli, Founder and CEO of Trucker Tools. “Their philosophy, mindset and approach complement Trucker Tools culture and values, and are well-aligned with our laser-focus on superior customer engagement and product performance. We are excited to leverage the ASG team’s skills and experience as we chart this next chapter in our sustainable growth journey.”

Trucker Tools will also welcome Jesse Buckingham, former executive at two high growth logistics technology businesses, as Chief Revenue Officer. 

“Prasad, Murali and team have built the leading tracking and digital freight matching platform for brokered freight,” said Buckingham. “There are many players that are trying to disrupt transportation. What’s special about Trucker Tools is their belief that digital transformation comes from working with the industry, not against it. The trust and deep relationships they’ve earned by operating from this belief sets them apart.”

The combined resources of ASG and Trucker Tools will benefit employees, suppliers, partners and its growing community of users. That includes the nearly 300 3PL and broker-customers, and the 1.4 million truckers and 170,000 small-fleet operators who rely on the Trucker Tools mobile app to secure quality freight, automate the booking process, provide real-time automated tracking, digitally manage documents and optimize how they route and run their trucks.  

About Trucker Tools

Based in Reston, Va., is the leading provider of trip planning, shipment visibility, predictive freight matching and automated booking solutions for the transportation industry. Its ground-breaking Smart Capacity® platform uses accurate, real-time data and powerful algorithms to optimally match freight by predicting when and where capacity will become available, days in advance. The company’s popular driver smartphone app has been downloaded by nearly 1.4 million owner operators and small-carrier fleets to access information and services conveniently while on the road. Included in the smartphone app is Book It Now®, the industry’s first “one-click” digital load booking app that automates and streamlines the load search and booking process for drivers and brokers, saving time and money. Trucker Tools load tracking solution is a robust feature in the app that connects drivers with carriers and freight brokers, automating the provision and collection of real-time shipment tracking and eliminating manual check calls.

About Alpine Investors

Alpine Investors is a people-driven private equity firm that is committed to building enduring companies by working with, learning from, and developing exceptional people. Alpine specializes in middle-market companies in the software and services industries. Its PeopleFirst strategy includes a CEO-in-Residence program where Alpine partners with CEOs first and places them into companies as part of the transaction. This provides a distinct solution for situations where additional or new management is desired post-transaction.