Most supply chain managers will agree, knowing what is going on inside their supply chain operations enables them to react swiftly when problems or delays occur.
They also know that supply 'chains' are, in fact, networks. These networks can be very dynamic (i.e., change frequently) and they can also be very extensive (i.e., very long or involve a large number of participants). Sometimes they can be both.
The process of discovering and understanding what's going on inside the network has been enhanced by technology. But for the most part, this progress has been confined to using technology within the organization, and externally to a group of direct partners. In many cases this has resulted in a substantial improvement in performance and awareness, but is only scratching the surface of what could be achieved.
Now, "social networks" may be able to help.
Source: Manufacturing & Logistics IT