Since September 2016, Ukrainian retail hypermarket Auchan has been piloting Bluetooth Low Energy (BLE) beacon technology at its Kiev [Kyiv] store to better interact with customers based on their location within the store.

Thanks to the farm-to-table movement and the work of a generation of chefs, cooks, farmers and other producers, we've opened the window to the source of much of our food. We often know the farm where the turnips and lettuces on our plate come from, the fields where the cows or sheep grazed, even the names of the chickens that laid our eggs. But this kind of traceability has been very slow to come to the seafood industry, which is notorious for being secretive and often fraudulent. A small group of fishermen and chefs has been working to fix this through their Dock to Dish program, adopting the methods and principles of the land movement and CSAs, or Community Supported Agriculture, to bring that kind of transparency to the sea.