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Home » Keywords » CMO

Items Tagged with 'CMO'

ARTICLES

The 20 Percent of Spend That Procurement Should Be Focusing on This Budgeting Season

September 4, 2015
Kevin Brooks, CMO, Ivalua
We've passed the mid-year mark, which means that the budgeting process is upon us. For CPOs and procurement managers, this isn't exactly a high point of the year - few enjoy taking an annual break from the work at hand to focus on the budget. And of course there is added pressure to finalize strategic plans that align with an effective budget.
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Sourcing from Mexico: Tackling the Challenges of Nearshoring

July 10, 2015
Kevin Brooks, CMO, Ivalua
For manufacturers, Mexico is heating up. According to a recent survey from AlixPartners, 41 percent of manufacturing and distribution executives globally believe that bringing production back from overseas – a strategy known as nearshoring – is an opportunity for their organizations, and 86 percent of that group report that they have nearshored or expect to within the next few years.
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Your Omnichannel Strategy Is Failing? Blame the Supply Chain.

March 5, 2015
CMO
Although the term "omnichannel" has become most associated with success in retail and consumer goods, few companies are confident in their omnichannel abilities, according to a new study by Ernst & Young and the Consumer Goods Forum. They blame the supply chain.
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Supply Chain Integration Drawbacks and Strengths

November 7, 2013
CMO
Project Noah is a 10-year research project set up to examine the benefits to companies of supply chain integration. These are its findings.
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