Analyst Insight: Consumer perceptions of a company's supply chain have a big impact on how consumers feel about a company and its corporate brand. Research provides insight into how supply chain reputation impacts the overall corporate reputation and how supply chain strategies can be used to boost consumer perceptions of corporate brands. - Viktoria Sadlovska, Research Director, Reputation Institute

Analyst Insight: In optimizing their global supply chains, companies focus on quality, cost and service metrics and trying to maximize return on their investments in supply chain projects. What is often overlooked is the major impact that supply chains have on intangible capital of a company – its corporate reputation. – Viktoria Sadlovska, Research Director at Reputation Institute

Analyst Insight: The issue of foreign direct investment (FDI) in Indian retail has been in the headline news over the past few years. However, little media attention has been paid to the supply chain aspects of foreign retailers setting up shop in the country. The entrance of new foreign retailers into India will have a positive impact on domestic retail supply chains, bringing in global best practices, technological know-how and strengthening the position of local small suppliers. - Viktoria Sadlovska, Managing Director, Prameya Research, & Lead Author of the Pragmatic Value Chains Blog

Analyst Insight: Economic growth has recently slowed in the BRICS countries, causing concern among both global and domestic investors. In many industries, the time for reaping quick rewards from investment has passed. If companies want to continue succeeding in the BRICS markets, they need to increase their focus on creating competitive operational models, with a major emphasis on improving supply chain management. - Viktoria Sadlovska, Managing Director, Prameya Research, & Lead Author of the Pragmatic Value Chains Blog