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Home » Keywords » customer tracking

Items Tagged with 'customer tracking'

ARTICLES

Rfid 06

Apparel Wholesaler Gets Retail Customers In and Out With Their Purchases Quicker with RFID Technology

August 21, 2014
RFID Journal
Brazilian children's clothing wholesaler Brascol is tagging the merchandise that retailers buy at its wholesale outlet, and has installed RFID-enabled checkout system to enable faster purchases by those customers. The RFID system, supplied by iTag Technology, relies on RFID tags made with NXP Semiconductors' Ucode7 UHF chips to quickly identify a shopping cart's contents.
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RFID Technology Enables Tracking Customers in Furniture Store, Noting Areas of Special Interest to Them

August 1, 2014
RFID Journal
Designer-brand online furniture retailer Made.com is employing a solution provided by CloudTags that includes supplying shoppers with tablets so they can access information via Near Field Communication (NFC) RFID tags attached to furniture on display at the company's London showroom. The solution enables visitors to create a wish list of products they like, for later review, and uses Bluetooth Low Energy (BLE) beacons to allow the retailer to track which areas of the showroom shoppers visit, and the amount of time they spend at each location.
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