Analyst Insight: Too many retailers, wholesalers and manufacturers are in a race to the bottom, when it comes to what they charge for shipping. This is not sustainable over the long run. Those that create their own granular, real-time intelligence about where they hold inventory, understand total fulfillment costs, and have the ability to dynamically steer customers to the most profitable options, will be able to satisfy and attract customers, while creating profitable order deliveries. - Bill McBeath, Chief Research Officer, ChainLink Research

Analyst Insight: Over the next few years, numerous new regulations are coming into effect worldwide, requiring pharmaceutical manufacturers, distributors, dispensers and others up and down the chain to build serialization, verification, and traceability into their supply chains. While there is tremendous potential ROI and added value from these investments, right now all the focus is on the race to comply before the deadlines hit. Those who get there first will likely have a head start in finding additional value from these newfound capabilities. - Bill McBeath, Chief Research Officer, ChainLink Research

Analyst Insight: The growth of IoT (the Internet of Things) will impact supply chains dramatically in the long run. Increasingly instrumented and connected manufacturing plants, warehouses, vehicles, and the products themselves will provide very precise, real-time 'X-ray vision' into what is happening in the plant, on the road, and in the field. - Bill McBeath, Chief Research Officer, ChainLink Research

Analyst Insight: The Internet of Things is really three interrelated phenomena. As a technology phenomenon and as an application phenomenon, IoT has been steadily evolving for several decades. It is the recent surge of IoT as a marketing phenomenon that is driving all the attention and excitement at this time. That attention thereby drives investments, accelerating the development and adoption of IoT technology and its applications. – Bill McBeath, Chief Research Officer, ChainLink Research