International logistics company RPM said it has launched a new business venture in Mexico.

Throughout its history as a non-asset-based logistics provider, RPM has developed a proprietary transport network of independent carriers, many of which service its niche market segments across Mexico. RPM said it will use its third-party logistics (3PL) capabilities primarily to cater to original-equipment-manufacturer suppliers and customers, aggregating data across the vehicle life cycle. The business will expand its cross-border logistics service offerings to include transloading, border storage, through-trailer service, first/final mile transportation, door-to-door transportation, spot and contracted services.

Industry veteran Raul Ambriz, vice president of RPM Mexico, will lead the business, RPM said. He will oversee the organization’s growth and strategy within the region, providing cross-border and 3PL services to the finished-vehicle logistics industry, including strategic planning, network design, capacity planning, information technology and transportation solutions.

“Establishing RPM Mexico is a huge milestone for the organization,” said Sergio Gutierrez, chief executive officer and president of RPM. “I am thrilled to have Raul Ambriz at the helm of RPM Mexico. His years of experience, paired with his deep understanding of logistics, make him the perfect fit to ensure a successful expansion into the region.”