• Advertise
  • Contact Us
  • Supplier Directory
  • SCB YouTube
  • About Us
  • Login
  • Subscribe
  • Logout
  • My Profile
  • LOGISTICS
    • Air Cargo
    • All Logistics
    • Facility Location Planning
    • Freight Forwarding/Customs Brokerage
    • Global Gateways
    • Global Logistics
    • Last Mile Delivery
    • Logistics Outsourcing
    • LTL/Truckload Services
    • Ocean Transportation
    • Parcel & Express
    • Rail & Intermodal
    • Reverse Logistics
    • Service Parts Management
    • Transportation & Distribution
  • TECHNOLOGY
    • All Technology
    • Artificial Intelligence
    • Cloud & On-Demand Systems
    • Data Management (Big Data/IoT/Blockchain)
    • ERP & Enterprise Systems
    • Forecasting & Demand Planning
    • Global Trade Management
    • Inventory Planning/ Optimization
    • Product Lifecycle Management
    • Robotics
    • Sales & Operations Planning
    • SC Finance & Revenue Management
    • SC Planning & Optimization
    • Supply Chain Visibility
    • Transportation Management
  • GENERAL SCM
    • Business Strategy Alignment
    • Customer Relationship Management
    • Education & Professional Development
    • Global Supply Chain Management
    • Global Trade & Economics
    • Green Energy
    • HR & Labor Management
    • Quality & Metrics
    • Regulation & Compliance
    • Sourcing/Procurement/SRM
    • SC Security & Risk Mgmt
    • Supply Chains in Crisis
    • Sustainability & Corporate Social Responsibility
  • WAREHOUSING
    • All Warehouse Services
    • Conveyors & Sortation
    • Lift Trucks & AGVs
    • Order Management & Fulfillment
    • Packaging
    • RFID, Barcode, Mobility & Voice
    • Warehouse Automation
    • Warehouse Management Systems
  • INDUSTRIES
    • Aerospace & Defense
    • Apparel
    • Automotive
    • Chemicals & Energy
    • Consumer Packaged Goods
    • E-Commerce/Omni-Channel
    • Food & Beverage
    • Healthcare
    • High-Tech/Electronics
    • Industrial Manufacturing
    • Pharmaceutical/Biotech
    • Retail
  • THINK TANK
  • WEBINARS
    • On-Demand Webinars
    • Upcoming Webinars
    • Webinar Library
  • PODCASTS
  • WHITEPAPERS
  • VIDEOS
Home » Watch: Supply Chains in a World of Disruption

Watch: Supply Chains in a World of Disruption

July 1, 2024
Russell W. Goodman, SupplyChainBrain

Disruptions will continue, so supply chains must be resilient, and artificial intelligence can help, says Volker Albrecht, chief executive officer of Siemens Digital Logistics.

Supply chain disruptions are certainly external. Just look at such natural events like hurricanes, earthquakes and tsunamis. Of course, there are pirate attacks, wars and other occurrences hampering or blocking ocean shipping. Then there are internal blockages to efficiency — they’re called silos. While outside events can be hard, if not impossible, to control, silos can be eliminated. And it’s critically important that they be dismantled throughout the supply chain, Albrecht says, even though a design that takes that into consideration from the get-go still isn’t enough by itself to guarantee resilience.

Bringing the digital and real worlds together is what gives one a truly holistic picture and comprehensive flow, Albrecht says. “When you look at how digital and the real world come together, that's what we think is important. That’s what makes a supply chain more resilient.”

Digital twins are necessary, he says. “A digital twin of the product, the production, your logistics, and your logistics network – then you’re ready to optimize all of that in the most comprehensive way you can think of,” Albrecht says.

AI fits in, he says, but only as an aid. “AI on its own won't solve your problem, but it can help you with it.”

In Albrecht’s view, AI is just another arrow in the quiver. “It will help us be more efficient and be more resilient, but it's not like a magic moment,” he says. “I don't see that this is something that enables us to reduce our workforce. It should enable us to do much more, and to make much better decisions that you can rely on.”

For information on the next Gartner Supply Chain Symposium/Xpo, click here.

    RELATED CONTENT

    RELATED VIDEOS

    Artificial Intelligence Supply Chain Security & Risk Mgmt
    • Related Articles

      Supply Chains in a World of Disruption

      Watch: Will Supply Chains Be Secure in a Post-Pandemic World?

      Watch: Rethinking Global Supply Chains in a Time of Crisis

    Russell W. Goodman, SupplyChainBrain

    Watch: What’s Really Needed for Lights-Out Capability

    More from this author

    Subscribe to our Daily Newsletter!

    Timely, incisive articles delivered directly to your inbox.

    Featured Product

    Popular Stories

    • Heat Haze Distorts Video of Semi-Trucks Driving Down an Interstate Surrounded by Mountains on a Sunny Day

      Supply Chains Brace for Looming Threat of Super El Niño

      Global Supply Chain Management
    • oung man walking and listening to music in VR environment of bright lines stretching out in enormous complexity

      Podcast | How AI Is Reshaping Procurement: Hype or Reality?

      Artificial Intelligence
    • ROBOTIC ARMS PERFORM ARC WELDING ON A PIECE OF ELECTRIC MACHINERY

      U.S. Electrical Manufacturers Want Fewer Tariffs, More Investment in Domestic Production

      Global Trade & Economics
    • A blue shipping container with an image of the EU flag on it, being held by a crane above the ground and surrounded by other multi-colored containers

      In Europe, Supply Chain Eligibility Is About to Replace Efficiency

      Global Supply Chain Management
    • A red semi-truck towing a red container in front of a stack of multi-colored shipping containers

      Four Forces Tightening Truck Capacity, and How Shippers Should Respond

      Logistics Outsourcing

    Digital Edition

    2026 esg cover main scb q2 2026 cover

    SupplyChainBrain 2026 ESG Guide: ESG — The Supply Chain’s Biggest Secret

    VIEW THE LATEST ISSUE

    Case Studies

    • Recycled Tagging Fasteners: Small Changes Make a Big Impact

    • A GRAPHIC SHOWING MULTIPLE FORMS OF SHIPPING, WITH A HUMAN STANDING AT THE CENTER, TOUCHING A SYMBOLIC MAP OF THE WORLD

      Enhancing High-Value Electronics Shipment Security with Tive's Real-Time Tracking

    • A GRAPHIC OF INTERLACING HONEYCOMBED ELEMENTS REPRESENTING GLOBAL BUSINESS TRANSACTIONS

      Moving Robots Site-to-Site

    • JLL Finds Perfect Warehouse Location, Leading to $15M Grant for Startup

    • Robots Speed Fulfillment to Help Apparel Company Scale for Growth

    Visit Our Sponsors

    4flow Arkieva Blue Yonder
    Carton Cloud CoEnterprise Dassault
    Duravant E2Open EPG
    General Logistics Systems GEP Hy-Tek
    iGPS Korber Lyngsoe
    PeakAI Procurability Quinyx
    SAP Sikick Staples
    Systech S&P Global Mobility TADA
    Tive TransImpact US Bank
    Werner Enterprises WSI
    • More From SCB
      • Featured Content
      • Video Library
      • Think Tank Blog
      • SupplyChainBrain Podcast
      • Whitepapers
      • On-Demand Webinars
      • Upcoming Webinars
    • Digital Offerings
      • Digital Issue
      • Subscribe
      • Manage Email Preferences
      • Newsletters
    • Resources
      • Events Calendar
      • 2026 Event Coverage
      • SCB's Great Supply Chain Partners
      • Supplier Directory
      • Case Study Showcase
      • Supply Chain Innovation Awards
      • 100 Great Partners Form
    • SCB Corporate
      • Advertise on SCB.COM
      • About Us
      • Privacy Policy
      • Contact Us
      • Data Sharing Opt-Out

    All content copyright ©2026 Keller International Publishing Corp All rights reserved. No reproduction, transmission or display is permitted without the written permissions of Keller International Publishing Corp

    Design, CMS, Hosting & Web Development :: ePublishing