While many people are amazed that China is now the largest energy-consuming country in the world, the largest car market and now the second-largest economy, they ignore that this is the result of another fast-growing market in mature industrialized economies: retirees.
Decision-makers seeking to grow their volumes need to position themselves to benefit from trends. The demographic trend is worth focusing on because regardless of how the economy evolves over the next decade, for sure there will be more retirees. This many retired people will also pose a mobility challenge that has prompted some concern at the U.S. Department of Transportation.
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