At the heart of good content marketing is good content. At the heart of good content is good writing. At the heart of good writing is compelling, irresistibly persuasive tone. So why does so much B2B copy sound the same?

Tyson Foods, one of the country's largest meat producers, said that it planned to eliminate the use of human antibiotics in its chicken production by 2017.

As the sales and operations planning (S&OP) leader, there are a few principal responsibilities: setting priorities, planning and executing your supply chain strategies, driving incremental improvements while quickly adapting to changing market and customer requirements, and linking changes in demand to changes in supply while keeping in mind the financial results. But that's just within the average day-to-day activity – it is also expected that advance changes in thinking and execution will be developed to help solve S&OP limitations.

Hilton Worldwide has announced it will begin to eliminate the use of cages for egg-laying chickens and gestation crates for breeding pigs in its global food supply chain. The announcement was made in conjunction with the Humane Society of the United States (HSUS), the nation's largest animal protection organization.

SupplyChainBrain and JobsInLogistics have joined forces for the specialized purpose of: