Analyst Insight: A number of factors are drawing increased attention to the order-to-cash (OTC) process. Achieving a perfect order, one that is filled to completion and arrives at the customer undamaged and properly documented, is under stress from doing new ways of business and increasing customer expectations. - Alex Bajorinas and Jim Morton, both Senior Managers, Ernst & Young LLP

President Obama announced an initiative to improve the fuel efficiency of trucks. That's a lofty goal, but here's an even better idea: Let's make an effort to move more freight by rail and less by road. Trains are far more energy-efficient than trucks "” and they always will be.

Analyst Insight: Supply chain complexity and turmoil is on the rise due to growing global markets, increasing customer expectations, rising costs and more intense competitive pressures. Progressive companies understand that supply chain performance has a significant impact on the bottom line and shareholder value, and they must reinvent their supply chain networks on a regular basis in order to remain competitive. However, the traditional way of designing supply chain networks with a focus on cost optimization is giving way to more progressive thinking. - John Spain, Executive Vice President, Tompkins International

Analyst Insight: Network planning suffers from an abundance of inappropriate technology, coupled with far too little pragmatic, common sense. Everyone is familiar with the optimization tools that are routinely applied; all are based on long-term shipment forecasts by SKU, by zip code or even finer measurement. Now wait a minute! We can't even forecast next month's demand; how in the world can we forecast demand detail five years in the future? The skills and skepticism of the millennials just may have the solution. - Robert Sabath, Principal Essentialist SCM, Trissential

Analyst Insight: When asked why he robbed banks, Slick Willy answered, "Because that's where the money is!" Where's the money in your company? Capital for new projects is a real challenge, with an appropriation process that is complex, political and arduous, commanding the attention and scrutiny of the executive committee. Yet, planners and schedulers armed with custom spreadsheets routinely make million-dollar working capital decisions every day! - Rich Sherman, Principal Essentialist, Trissential

I'd like to propose a symbol for those huge new vessel-sharing alliances that will dominate the global container trades this year and beyond: a great big question mark.