In the fast-moving sportswear market, one must be nimble to stay ahead of the competition. The increasing popularity of online shopping, accelerated by the COVID-19 pandemic, has brought entirely new challenges to retailers such as athletic and casual wear seller Puma. And the company has recently done some fancy footwork to make sure it stays in an omnichannel marketplace, now and far into the future.
Manhattan Associates Inc., a provider of supply chain and omnichannel commerce, recently introduced Manhattan Active Allocation, an first allocation solution specifically engineered for today’s omnichannel marketplace, with a new approach to managing short lifecycle inventory.
The latest supply-chain news, analysis, trends and tools for executives in the apparel industry — which consists of companies that manufacture clothing, accessories and footwear. Learn how apparel companies and their suppliers around the world are managing the flow of products across all channels of the enterprise. Experts sound off on forecasting and demand planning, supply-chain visibility, logistics outsourcing, inventory optimization, transportation management, warehouse management, supply-chain security, corporate social responsibility and more.
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