E-commerce merchants and financial institutions will be investing heavily in online fraud detection solutions over the next five years, with annual spending reaching $9.2bn by 2020, up by 30 percent on current levels.
Digital retail marketing is set to increase from $174bn in 2015 to $362.1bn by 2020, according to Juniper's latest research, Digital Retail Marketing: Coupons, Advertising & Consumer Engagement 2015-2020.
The value of online fraudulent transactions is expected to reach $25.6bn by 2020, up from $10.7bn last year. This means that by the end of the decade, $4 in every $1,000 of online payments will be fraudulent, according to a study from Juniper Research.
Mobile network operators will generate an additional $700m annually by 2020 from new universal log-in and mobile identity services - from a base of just $20m this year, according to Juniper Research.
Home automation hardware, sold as stand-alone units rather than as part of a subscription package, will exceed 300 million in 2020, according to Juniper Research. This represents growth of over 1000 percent from an estimated installed base of 28 million units in 2015.
New data from Juniper Research has revealed that global e-retail sales are expected to reach $1.7tr this year, up by more than 17 percent on 2014's total. It argued that while recent growth had been buoyed by factors such as public Wi-Fi deployments and 4G rollout, in the medium term sales would receive a strong fillip from the trend of social media companies to act as direct sales platforms.
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