Managers can "fly through the warehouse and see what's happening in bright video-game-like colors," according to  a report that first appeared in Bloomberg.

A "first-person grocer" may sound silly, but consider a typical software dashboard-nothing but numbers and acronyms. Even if a problem flashes red, it still takes time for a manager to identify what the numbers mean. Ocado's system uses analytics to flag any efficiency problems in the 295,000 square foot distribution center; the game graphics are then used to render views of the problem.

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Keywords: Food and Beverage, Retail, Business Intelligence & Analytics, Technology, keeping tabs on warehouse efficiency, visibility to inventory and distribution in warehouse, distribution center efficiency metrics