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Home » How Risky Is Updating Digital Signage with Apps?

How Risky Is Updating Digital Signage with Apps?

October 15, 2012
Storefront Backtalk

The advantage seems pretty obvious: Using an app on a phone or tablet means a store manager or associate can see what changes look like as they're made, avoiding embarrassing differences between what appears on a PC's screen and the display. The equally obvious downside: You're trusting your public face to the security of a smartphone. That's a target for pranksters and vandals whose idea of a good time is putting their own message up for your customers to see. The problem is the undercooked state of mobile security.

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Keywords: retail supply chain, supply chain risk management, value chain IT, RFID, digital display signs in retail industry

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Technology Business Strategy Alignment Global Supply Chain Management SC Security & Risk Mgmt Consumer Packaged Goods High-Tech/Electronics Industrial Manufacturing Retail
KEYWORDS Business Strategy Alignment consumer packaged goods digital display signs in retail industry Global Supply Chain Management High-Tech/Electronics Industrial Manufacturing Retail retail supply chain RFID RFID & Barcode SC Security & Risk Mgmt Supply Chain Analysis & Consulting Supply Chain Risk Management Technology value chain IT
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