The findings are contained in Sales and Operations Planning, Adoption Soars as Benefits are Realized, a report conducted by Logility, a collaborative solutions provider, in tandem with the industry publication, Consumer Goods Technology. Logility officials believe these approaches could be leading causes why more than 70 percent of respondents said they are unable to execute on their S&OP vision. The report discusses the findings from research conducted in August 2013 and compares these results with the same survey conducted in August 2011.

"S&OP improvement initiatives are clearly a priority for consumer goods companies and often the first step of major supply chain transformation initiatives," said Kara Romanow, executive editor, Consumer Goods Technology. "This year we were able to compare our results with the same survey from 2011 and we found S&OP adoption is on the rise for companies of all sizes citing a better return on net assets and managing growing complexity as the two key drivers."

Global manufacturing, quickly changing consumer demand and rising competitive pressures create a complex supply chain environment for consumer goods companies. To stay ahead of these shifting conditions companies need to implement the right combination of people, process and technology.

"A successful S&OP process has been called today's single most important factor for managing risk and maintaining profitability," said Mike Edenfield, president and CEO, Logility. "This latest research shows consumer goods companies are actively engaged and working toward a more collaborative S&OP process.

Source: Logility Inc.