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Launched in January 2016, the Acuitas Digital Alliance brings together like-minded technology innovators in retail technology, according to the company.
Acuitas Digital's solution uses IoT multisensors to automatically scan the whole store in real time to improve efficiency and unlock new interactive in-store experiences. The IoT-powered RFID sensors provide real-time inventory visibility and movement tracking of merchandise throughout the store, increasing efficiency and delivering near 100-percent stock accuracy.
Thomas Pink installed the pilot Acuitas Digital IoT digital store solution as part of its digital strategy. It will enable the retailer to track in real time the movement of merchandise and people around the store, use big data analytics to predict shopper behavior, and provide a foundation for real-time, interactive in-store experiences. This will help the retailer personalize customer service, optimize store layout, improve employee workflows, reduce cost and grow sales.
This new IoT approach to digitizing the store overcomes the limitations of legacy, handheld RFID systems that rely on manual weekly or daily store scanning, the company says. Manual scanning can be error prone, time consuming and of limited value to retailers looking to deliver in-store, interactive customer experiences or for real-time analytics.
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