The German drugmaker recalled 1,048,256 cartons of the product after confirming consumer complaints of holes or cracks in blister packs. The Alka-Seltzer was manufactured at a plant in Germany.
The recall included 1,067,520 12-count cartons, 24,672 24-count cartons, and 56,064 36-count cartons, according to the FDA Enforcement reports. The recall was actually issued some months ago, but it was not posted by the FDA until this month.
Bayer bet heavily on the strength of the OTC business when it shelled out $14bn to buy the consumer health business of Merck & Co. in 2014 to become the global OTC leader. But for the second quarter, Bayer reported that sales of its consumer health business were off 2.2 percent to €1.5bn ($1.77bn) because of competition in the U.S. and a weak allergy season which sent sales of Claritin down 12.3 percent. GlaxoSmithKline, which saw growth in its consumer business slow in the second quarter, reported similar concerns.
Much of the problem was in sales of some of the brands that Bayer got from Merck. At the time of the deal, some analysts thought Bayer would be better off unloading some of those brands, saying they didn’t really fit into the Bayer portfolio.
