Link Labs Inc., a provider of a comprehensive IoT platform for managing and monitoring equipment, supplies and assets, announced the release of SuperTag Hub, an IoT device meant to boost supply chain visibility for organizations of all sizes. As an access point and gateway, SuperTag Hub connects to surrounding tags and sends asset location and condition information to the cloud, enabling real-time and efficient indoor, outdoor and on-the-move asset tracking for users. 

AirFinder SuperTag is an IoT tracking device that blends four different technologies — GPS/GNSS, WiFi location lookup, Cell ID and Link Labs’ AirFinder Indoor Positioning Network — to provide continuous, end-to-end visibility of assets in both indoor and outdoor environments.

“Whether you’re tracking equipment in a fleet, in a warehouse or on a construction site, it’s vital to have continuous, end-to-end visibility of your assets. SuperTag Hub makes this more seamless and affordable than ever before,” says Bob Proctor, CEO of Link Labs. “In the traditional set-up, location monitoring stops once a tagged asset leaves the site. But, as a breakthrough IoT asset tracking solution, SuperTag Hub users avoid any loss of visibility that may happen while assets travel from one site to another.” 

With SuperTag Hub, surrounding Bluetooth Low Energy (Bluetooth LE) tags do not send location information to a beacon. Instead, the SuperTag solution is configured with a filter mask that scans for Bluetooth LE data in the area at specified intervals and updates its location with

each scan. Even if no Bluetooth LE tags are detected, the SuperTag will send an uplink with its location. Intuitive filter parameters determine how frequently tag data is sent to the cloud. The cloud then determines whether a tag is “active” or “lost,” giving organizations complete visibility of their assets in real-time, streamlining loss prevention, compliance, process efficiencies and inventory management. 

About Link Labs

Link Labs provides a complete, end-to-end IoT platform for tagging, locating and monitoring equipment, supplies and assets. Its flagship product, AirFinder, helps companies in nearly every industry locate, monitor and manage business assets anywhere at any time — indoor, outdoor and everywhere in between. Founded in 2014 by a group of engineers from the Johns Hopkins University Applied Physics Lab, Link Labs today is trusted by top global enterprises for their essential IoT solutions and has deployed hundreds of thousands of IoT devices, managing billions of IoT events each month.