When it comes to today's wireless business technologies, mobile printing may not be as sexy as, say, location-based services or the iPhone. However, a technology doesn't have to be sexy to be effective. In fact, mobile printers are a primary component of a new route delivery system that is generating $132,000 a year in cost savings and new sales opportunities for Rand McNally.
Rand McNally is a publisher of maps, books, and electronic media for the travel industry. The company maintains a route delivery operation of more than 150 territory distribution representatives who deliver Rand McNally's products to approximately 50,000 retail outlets.
Source: Integrated Solutions, http://www.integratedsolutionsmag.com
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