Breaking down functional silos to create transparent and responsive end-to-end supply chains has long been an intractable supply chain challenge, but many companies are finding success using a control tower concept that gets everyone working off the same plan and focused on the same outcome. To learn more about this approach, SupplyChainBrain convened a Power Lunch"”a roundtable discussion"”with four experts in the field: Paul Bittinger, former supply chain transformation manager, Procter & Gamble (now retired); Lora Cecere, founder and CEO, Supply Chain Insights; Don Gaspari, director, global materials and inventory, NCR Corp.; and Kirk Munroe, vice president of marketing, Kinaxis.

Retailers have been faced with big challenges, including the emergence of smartphone shopping and the continued e-commerce boom. It is no secret that today's e-commerce shoppers now expect to receive items quickly. Since retailers frequently offer comparable products at similar prices, speed of delivery is becoming an increasingly important factor for many online shoppers. This puts tremendous pressure on warehouse operators.

For their global innovation strategies, many companies have long relied on their ability to assemble people with key capabilities and critical knowledge. They typically do this through co-location: bringing together designers, engineers, technologists, and other creative thinkers in a few innovation centers at home and in lead markets. The new products and services they create are then disseminated to markets across the world. But as the range of knowledge needed for global innovation becomes wider and more varied, co-location is no longer sufficient.