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Home » Authors » FierceRetailIT

Articles by FierceRetailIT

Taco Bell App Success Leads to Revamp of Company Web Site

October 5, 2015
FierceRetailIT
Most companies derive mobile apps from their websites, but Taco Bell has done the opposite. Building on the success of its e-commerce mobile app, the chain has revamped and renamed its website, extending the ability to order and pay via personal computers and tablets as well as enhancing the overall digital customer experience.
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Conversion, Add-to-Cart Rates Drop Despite Growth in E-commerce Sales

September 28, 2015
FierceRetailIT
While e-commerce sales have been growing, year-to-year declines in conversion and add-to-cart rates are continuing. Retailers need to pay greater attention to personalization and relevant product recommendations to combat these declines and ensure that they remain successful.
Read More

3D Printing goes Mainstream as Staples Debuts Online Printing Platform

September 21, 2015
FierceRetailIT
In a sign that 3D printing is entering the mainstream, Staples will go live with an online 3D printing platform, allowing consumers and small businesses to upload 3D designs or choose from preselected models.
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Does Target Finally Have the Right Leader to Fix Its Supply Chain Problems?

September 14, 2015
FierceRetailIT
Target's supply chain woes are coming to a boil. Out-of-stocks and sometimes entirely empty shelves have become all too common, and have come to the attention of the national media.
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Has the Barcode Seen Its Best Days?

September 9, 2015
FierceRetailIT
The tried and true barcode may be approaching its twilight. Because of the increasing demand for information about products, the 41-year-old technology is due for an evolutionary replacement.
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Internet of Things 'Feeds' Predictive Supply Chain

August 25, 2015
FierceRetailIT
An influx of sensors relating to Internet of Things technology is generating a growing volume of data to feed the predictive supply chain, and informs not only operational decisions, but also helps analyze the behavioral patterns of workers.
Read More

Fourteen Percent of Retail Payments Made by Smartphone or Tablet, Study Says

August 17, 2015
FierceRetailIT
While cash remains king at the point-of-sale, a variety of other digital payment methods are preferred by consumers, with 25 percent of all smartphone owners now using mobile wallets.
Read More

Credit Cards Reign Supreme as Only 2 Percent of Americans Use Digital Wallets

July 20, 2015
FierceRetailIT
Although the day is young and the hype is heavy, American consumers are not very enthusiastic about using digital wallets. High-powered marketers like Apple, Samsung, PayPal and Google are offering their own versions - and with the support of many banks - but only 2 percent of Americans actually use digital wallets.
Read More

Shoe Retailer Decides Barcodes Work Better Than RFID for Keeping Tabs on Inventory

July 14, 2015
FierceRetailIT
Describing radio frequency identification labels as a "learning tool," Peltz Shoes has stopped using the technology, primarily because of high costs related to the passive tags, and changed to a barcode system.
Read More

You Mean All the Hoopla Over the Internet of Things Actually Underestimates Its Impact on Retail?

July 13, 2015
FierceRetailIT
Could it be that the Internet of Things is actually under-hyped? Yes - it could have a total economic impact between $3.9tr and $11tr a year by 2025, including $410bn to $1.2tr per year in retail environments.
Read More
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