Manually counting and tracking stock can be time-consuming and error-prone, particularly considering that pairs of shoes come in multiple sizes and colors, are often put on hold by customers, are transferred between stores, and are sometimes mislabeled when entered into an inventory-management system.

Using an automated RFID-enabled process, says Tom van Geemen, De Wolky Shop's CEO, reduces the amount of time required to check inventory levels and improves accuracy"”which is essential for the retailer, especially since it uses its in-store inventory to fulfill orders placed on its Web site and has integrated real-time stock information with its online store. "For our customers, it was a big improvement to know what was actually in stock," he states. "From that perspective, we realized that we needed a stock accuracy of 100 percent, instead of an average of 95 percent. [W]e are now realizing this. And in all shops, the sales staff is realizing that the stock accuracy is very helpful for them as well, and raises the amount of satisfied customers."

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