Kinaxis says that Qualcomm is deploying the developer's RapidResponse solution to drive operations performance. The Kinaxis product is designed to give users instant visibility into the quick and constant change across global supply and fulfillment networks. It is to be integrated into Qualcomm's Oracle system.

Users throughout Qualcomm's supply chain organization will be able to access accurate and detailed supply and demand information in an easy-to-use spreadsheet interface embedded with ERP analytics and automatically populated with live data feeds from the Oracle ERP system, according to Kinaxis. Demand management participants across various functional groups will model ERP data to instantly simulate, share and score "what-if" supply and demand scenarios.

"At Qualcomm, we are focused on rapid technology innovation and expanding our addressable markets," says Lisa Henderson, senior director of information technology. "Responding to the growing demand for our products across a global market requires a system solution that can offer flexibility and speed with instant and detailed insight. RapidResponse offers our supply chain group the tools to manage changes as they occur, allowing them to monitor fluctuations, anticipate trouble points and quickly resolve them to keep our supply chain operating at peak efficiency."

Visit www.kinaxis.com.