This video highlights the perspective of several senior-level supply chain executives about demand forecasting methods they follow to support their respective digital supply chain initiatives.
In recent years, supply chain has become a hotbed of innovation and a darling of venture investors. A series of new technologies has matured and brought new life to this historically rather stodgy space.
One might assume that a manufacturer that is vertically integrated — with direct control over delivery routes and the customer purchase experience — would have no trouble devising a workable demand plan. If only that were the case.
Competition from unexpected sources, increased consumer expectations, and a dramatic shift in the place cars hold in peoples’ lives is forcing automotive manufacturers to confront some difficult decisions. Learn how the industry will continue to evolve and see how an intelligent enterprise can help.