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Home » Customer Relationship Management

Articles Tagged with ''Customer Relationship Management''

Poll 1

Most Shoppers Put a Premium on In-Store Mobile Technology, Poll Finds

January 21, 2016
Fierce Retail
Sixty-six percent of shoppers are more likely to purchase at retailers that offer in-store mobile technology, an increase of 52 percent year over year, according to a SOTI poll of consumers. As many as 73 percent of respondents view the availability of in-store mobile technology as a signal of better customer service and loyalty, up 26 percent from the previous year.
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Thinktank 9ef73e

How Does a U.S. Materials Manufacturer Compete? By Bringing the Pain

January 18, 2016
Robert J. Bowman, Managing Editor, SupplyChainBrain
It's tough for a U.S. materials manufacturer to keep pace with foreign competition - especially when it's burdened with "tools from the stone age."
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Many Retailers Don't Perceive Customer Expectations, Lack Technology to Assess Consumer Data

January 14, 2016
RetailNext
Customer and retailer perceptions and expectations are not aligned, and many retail stores lack the essential technology to measure and apply shopper data across all channels, says a study released by RetailNext, a provider of retail industry analytics technology.
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Erp 1 10

Kenandy Unveils Quote-to-Cash Feature in Cloud ERP Platform

January 6, 2016
Kenandy Inc
Kenandy Inc., provider of an enterprise resource planning (ERP) application on the Salesforce1 Platform, has released Kenandy Quote-to-Cash.
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Data 1 03

Most 'Customer Experience' Officers Haven't Used Big Data to Improve Strategy, Survey Finds

January 4, 2016
Consero Group
At a time when businesses continue to expand their use of data, fifty-three percent of so-called customer experience executives do not use big data to improve strategy, according to a new survey by Consero Group.
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When It Comes to Customer Personalization, Many Shoppers Say Retailers Miss Target

December 17, 2015
Fierce Retail
Beacon marketing platform provider Swirl Networks found that few retailers are tailoring their messages successfully across in-store and digital platforms, but rather are pushing irrelevant content. In fact, only 25 percent of consumers say that brick-and-mortar retailers regularly demonstrate an understanding of their individual preferences.
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Podcast 416b6f

Game On: A New Tool for Supply-Chain Simulation

November 13, 2015
Robert J. Bowman, SupplyChainBrain
Can playing a game help supply-chain managers cope with the uncertainties of the real world?
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Septoct15 coverart slider

Dow Chemical's Formula for Adapting to Ever-Changing Markets

October 13, 2015
SupplyChainBrain
A conversation with Noelle Walsh, corporate vice president of supply chain with The Dow Chemical Co.
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Dow Chemical: A Supply Chain Under Constant Change

August 31, 2015
SupplyChainBrain
Noelle Walsh, corporation vice president of supply chain with The Dow Chemical Company, outlines the chemical industry giant's efforts to become more customer-focused, while synchronizing its supply chain upstream to suppliers, and downstream to customers.
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Survey 3 03

Many Consumers Want Digital Solicitations While Shopping in-Store, Survey Says

February 12, 2015
Merkle
An estimated 67 percent of a recent survey's respondents under the age of 50 are interested in using mobile technology for as many purchases as possible. Moreover, 46 percent under 50 would like personalized offers sent to their smartphones while shopping in-store.
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